Our training is delivered by accredited Powered by Shirlaws licensees.
They also happen to be experienced business professionals.
View their profiles below.

Susie Burdekin
Coach & Consultant
For over 20 years, Susie has worked in, and with, fast growth digital and marketing agencies ranging from small independents to global networks. During that time she founded, ran and helped grow agency and service-based businesses.
A qualified executive with extensive commercial experience, Susie specialises in working with SME business owners to grow and scale their business by cutting through the day-to-day to forge a clear path forward and become more focused, re-energised and excited about the future of their business.

Andy Ripley
Coach & Consultant
Andy ran international banking businesses for HSBC in the UK, Europe and Middle East and has led successful assignments in Mexico, US, Canada, France and Hong Kong. Andy knows first-hand the challenges of growing businesses, managing people and developing an empowering culture.
After 30+ years in Financial Services, Andy qualified as a Business Coach and now runs his own business supporting a broad range of clients including business owners, corporates and start-ups.

Nic Rixon
Founder & CEO, SGFE
As a successful entrepreneur who has built and sold companies in manufacturing, property, training and commercial design, Nic knows the challenges of growing a successful business and managing people.
Nic was one of the founding partners of Shirlaws and remains the highest earning Shirlaws coach having trained over 8,000 coaches and hundreds of business owners in the last 18 years.

Ron Tanner
Director, R S Tanner
Mentor, advisor and coach to business leaders, Ron specialises in helping CEOs and leaders develop their strategic agendas and build successful long-term value for their businesses. This support is often needed when their business is approaching a crossroads and they wish to manage the changes required to achieve a new, successful phase of growth.

Shekhar Varma
Director, SDV Training
Shekhar coaches business owners that want to grow their business from lifestyle to scalable, with revenues of between £1M – £5M.
With 30 years’ experience working with, and in, all sizes of business, Shekhar is committed to finding the right strategy for each business and its unique challenges.

Carter Welch
Coach & Consultant
Simplify and focus.
Simplifying what can feel like an overwhelming array of strategic choices, Carter guides owners to focus on implementable strategies and skills needed to drive profitable growth and bring peace of mind in running their business.